Oh, that pesky Facebook—always changing things around or adding something new to confuse us. And what’s with Facebook Offers? Is that something you need to concern yourself with? If you want to promote your business on Facebook, we think you should take a closer look at Facebook Offers.
Read MoreIt’s time to make yourself visible. Whoa, don't get the wrong idea—we mean transparent using social media. You need to let people see you as more than a business.
Read MoreSure you blog, but do you microblog? You might be… you just didn’t know it. But what is microblogging? Basically, it’s a term used for a social media outlet that lets you send out short messages to other subscribers of that particular site or service. Starting to sound familiar? Yep—microblogging is a fancy-schmany word for social media sites like Twitter, Tumblr and Instagram.
Read MoreYou know you’re an expert. The people you speak with about your industry know you’re an expert. But how about the rest of the world? It would be really difficult to call everyone and let them know, but we’re guessing you don’t have the time or resources for that project. Instead, we’ve got a better way to get the word out—you share your knowledge on the social web!
Read MoreBeing involved in the social web means you have to educate the world in your area of expertise. The best place to do this is on your blog. It’s your hub, your HQ online, the place you want your customers to visit on a regular basis. But before it goes live, we have a few important steps to take before publishing a blog post
Read MoreYou’re updating your accounts, letting your fans know what’s going on, but you’re not gaining much traction. No one is liking your posts or commenting on them. You’re not gaining many new followers. What gives?
Read MoreOh, the places you’ve been. Wouldn’t it be great if you could let all your friends know where you are at that very moment in real-time? The good news is Facebook Places lets you do just that. This nifty little geolocational tool lets you post a real-time update of where you are and what you’re doing when you’re out and about
Read MoreSo many social media channels, so little time. And then there's Pinterest… but what’s it all about? If you’re new to the world of Pinterest, we want to introduced you to this social media phenomenon and explain why it can be beneficial to your business.
Read More280-character tweets!? “Seriously, what can I really say with that little space?” you may scoff, but think again. You can get your point across in a short and sweet message that reaches your target audience just right.
Read MoreYou love keeping your people in the loop about what’s going on in your life, like what you had for breakfast this morning. Maybe the last time you visited the doctor, or how much you love your cat. And all those things are great… when you’re logged into your personal Facebook and Twitter accounts. But when it comes to your business social media accounts, these aren’t the kinds of things you want your customers to know about. Let's talk about it.
Read MoreThe social web is constantly evolving. With a little insight, we’ll give you a few of our predictions as to where it’s heading.
We know it’s hard to believe, but sometimes promoting yourself or your business isn’t about self-promotion. What really matters on the social web are your interests… which also happen to be your customers’ interests.
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