So why is podcasting so popular? It’s because podcasts can be downloaded using a smartphones, giving users access to this auditory information no matter where they are. Podcasts are like talk radio shows that cover a specific niche and can be listened to anytime you want.
Let’s go over a few of the tips that will make your podcast a success:
- Pick a topic you love. If you are passionate about something, you can talk about it for hours. So on a podcast, it’ll be no problem taking about a subject that’s near and dear to your heart for 30 minutes. But be warned – podcasting takes work and practice, so it’s not for everyone. Pick something that you know you can speak about off the top of your head and make it sound interesting. Listen to what your competitors are podcasting about and stay away from what they are focusing on. It’ll help you stand out from the crowd and unleash new ideas on your audience.
- Add some structure. Will this be an audio or video podcast? How often will you record a podcast? And how long will your podcast be? These are all important aspects that need to be addressed. Putting together a schedule and sticking to it will help establish a regular pattern that your audience can count on.
- Plan out your content. Unless you’re a seasoned pro, it’s difficult to talk for an extended period of time on a particular subject. Your podcast should flow seamlessly. Keep a running list of topics to keep you on track. That way, you can let your personality shine through and keep the conversation going in a natural way. It also helps to have at least a rough script for your podcast. You don’t have to have every word planned out. But bullet points on your topic will ensure you hit on all the important aspects of your topic.
- Bring out the guests. Although we’re sure you have a perfectly lovely voice, it helps to bring in new people to talk with on your podcast. Bring in people that are also experts in your niche or area of industry. But they shouldn’t be the same people your competition is relying on. That gets old fast. Bring in some new talent – experts your audience may never have been introduced to before. It’s like you discovered someone exciting and you want your audience to be the first to know about them.
Do you podcast now or are you toying with the idea? Let us know your thoughts and concerns in the comments section below.